Jessica Bell
Jessica brings unique practical knowledge and experience in the commercial, sports and motorsport space.
Working with both national and international clients, she advises on corporate and commercial transactions, including corporate governance, structuring, business and share sales and acquisitions, and preparing and negotiating commercial contracts.
Jess also has experience in advising on intellectual property and technology matters, and working with many clients in the motorsport industry in a range of matters. This is combined with extensive experience in advising on all aspects of trade promotions and marketing campaigns, including advising on trade promotion concepts, liaising with regulatory authorities and preparing competition terms and conditions.
Jess has a long-held passion for motorsport, evident by her involvement in many aspects of the industry. From racing with Bell Motorsport, to being President of E30 Racing Inc and Editor of the BMW Drivers Club Melbourne Inc magazine, idrive. Jess also works alongside teams as a team manager and is a ‘silver level’ Motorsport Australia Accredited Motorsport Photographer, with experience in photographing club, national and international motorsport events.
Significant matters
- Advising a multi-national online sports-betting company in relation to the sponsorship of English Premiere League team, Newcastle United Football Club.
- Advising on the restructure and subsequent sale of an Australian toy distributor to an international company.
- Acting for an Australian IT company in respect of the acquisition of multiple businesses to support our client’s business growth strategy.
- Providing Privacy Act compliance advice to a leading motor vehicle retailer, including in relation to responding to data breaches.
- Advising a range of clients in the response to cyber security breaches.
- Acting for an elite-level motor racing team in a high-profile driver dispute.
- Advising on driver agreements for drivers competing at elite levels of national and international motorsport, including Formula 3 and the World Endurance Championship.
- Advising on the establishment and fundraising of a global sporting competition.
- Assisting a U.S based company with the acquisition of the Australian subsidiary of a global cycling apparel brand, including establishing a new local holding company.
Areas of expertise
- Business sales and acquisitions
- Share sales and acquisitions
- Shareholder agreements
- Corporate governance
- Commercial agreements
- trade marks, including registration
- Trade promotions and marketing campaigns
- Intellectual property
- Privacy law and data protection
- Australian competition and consumer law
